Mission Hills Group Affiliates With The Leading Hotels Of The World
Three leading five-star golf & lifestyle resorts complement luxury hospitality organization expansion in China
(HAIKOU, China) - China's Mission Hills Group, owner and operator of the 'World's No. 1 Golf Club,' formally partnered with the world's largest luxury hospitality organization, The Leading Hotels of the World (LHW) in a ceremony at the Group's Hainan Island resort.
The partnership was signed at the new Mission Hills Resort on China's southern Hainan Island - and extends to the Group's two other five-star golf resorts in Shenzhen and Dongguan. Established in 1992 and celebrated as the cradle of golf development in China, Mission Hills has three independent hotels, each of which offers a fully-integrated resort destination.
"We're delighted to welcome Mission Hills into The Leading Hotels of the World family and look forward to a long-standing and successful partnership," said The Leading Hotels of the World's President and CEO Ted Teng at the press event. "What unites our members are their unvarying quality and attention to detail and it's clear that this is present with Mission Hills Resorts."
Mission Hills Group's Chairman and CEO Dr. Ken Chu said: "This partnership with The Leading Hotels of the World represents a formidable association of two of the world's leading luxury lifestyle brands."
"Mission Hills adds three very unique resort destinations to The Leading Hotels of the World's collection - including a total of 22 championship courses designed by renowned players and architects, five-star hotels, award-winning spas and volcanic mineral springs, international convention centers, golf academies and a tennis complex with 51 outdoor courts."
Mission Hills was voted 'Golf Resort of the Year' in the International Association of Golf Tour Operators (IAGTO) Awards and a National 5A Level Tourist Attraction, China's highest recognition for scenic attractions, by the country's National Tourism Administration.
Affiliation with The Leading Hotels of the World reflects each Mission Hills Resort's independent character and style, as well as the Group's commitment to exacting standards of excellence including guest comfort, convenience, well-being and sustainable tourism.
Mission Hills has also invested more than US$48 million implementing a sustainable environmental management system across all three of its resorts. It is the first golf operator in China to receive the ISO 14001 certificate recognizing its commitment to building a sustainable and environmentally responsible tourism business.
The Leading Hotels of the World is the largest luxury hospitality organization in the globe with more than 430 of the most iconic independent properties in over 80 countries - from grand palaces and intimate city hideaways, to luxury tent enclaves and expansive self-contained resorts.
"At The Leading Hotels of the World, we know luxury travelers want to be more than pampered -- when they travel, they want to be immersed in the local culture and to return home enriched from their experiences. Each of The Leading Hotels of the World celebrates the authenticity of its destination, rather than trying to mask it with corporate-mandated sameness," added Mr. Teng.
About Mission Hills Group
Mission Hills Group, owner and operator of Mission Hills in the heart of the Pearl River Delta and the tropical island of Hainan, is the pioneer in China's fledgling hospitality, sports and leisure industry.
Founded in 1992, Mission Hills is recognized as the leading golf brand in the world and synonymous with high-end, luxurious and exquisitely-designed residences. Mission Hills has been the major driving force behind the sports and leisure industry in China. Its three world-class integrated leisure and wellness resort destinations have hosted more than 100 international tournaments. Mission Hills has also been accredited the "World's Largest Golf Club" by the Guinness World Records.
Mission Hills' properties sprawl over 40 sq.km. They include 22 championship courses designed by renowned players and architects from five continents, five-star resorts, award-winning spas and volcanic mineral springs, an international convention center, golf academies and Asia's largest tennis facility. Mission Hills is also the official training headquarters of China's Tennis and Golf Associations.
The Group's "golf and more" leisure philosophy has catalyzed its tourism-related business expansion. Mission Hills Centreville and Mission Hills Lan Kwai Fong Haikou are family-friendly metropolitan leisure complexes and low-carbon town centers. Hubs for business, leisure, wellness and entertainment, their highlights include 1,000-plus international anchor brands featuring the latest fashion labels, finest jewelry and watches; trendiest restaurants, cafes and bars; state-of-the-art multiplex cinemas; ice skating rinks; bowling alleys; world-renowned auto showrooms; and many other exciting offerings. A total of six hotels are showcased in these developments, among them Marriott International's Ritz-Carlton and Renaissance hotel brands.
Today, Mission Hills Group has achieved many milestones and become the preeminent conglomerate in the sports, tourism, leisure and entertainment industry. The next breakthrough in the Group's evolution will occur as it brings its tried and true branding and golf management services to Beijing, Shanghai, Xian, Yunnan, Chongqing and other destinations.
For more information, please visit www.missionhillschina.com
About The Leading Hotels of the World
When extraordinary and one-of-a-kind intersect, you have likely found a Leading Hotel. As the largest luxury hotel collection, with more than 430 of the world's greatest properties in over 80 countries, we seek out the exceptional; all are utterly unique and boldly independent. Established in 1928 by several influential and forward-thinking European hoteliers, it started with 38 initial members. With its eight-decade-long commitment to providing unforgettable, authentic travel experiences, LHW selects only hotels that meet the highest standards for quality and distinctiveness. To us, hospitality is not an industry, it's an art...and a passion.
The organization does not solicit new members; hotels must apply for inclusion. Upon successful completion of a rigorous application and inspection process, only the most eminent hotels are accepted for admission. Each member hotel is periodically re-inspected to ensure strict adherence to the company's quality standards.