Golfweek TurfNet The Golf Wire
Tuesday, December 4, 2012
Ecco Staff Player Graeme McDowell Wins World Challenge
Bests star-studded field to claim title for second time in three years
(LONDONDERRY, NEW HAMPSHIRE) - Danish brand ECCO - a leading global manufacturer of innovative footwear - confirms that Staff Player Graeme McDowell wore its luxurious World Class GTX golf shoes while capturing the World Challenge this past weekend at Sherwood Country Club in Thousand Oaks, California.

Showcasing the ECCO logo on his headwear, G-Mac posted four sub-70 rounds to finish 17 under par, win his first title of the season and claim his second World Challenge trophy in three years. While besting the star-studded field, the 33-year-old relied on the unique combination of traction, comfort and performance inherent to ECCO golf shoes.

"This one feels very sweet," said McDowell. "It will give me something to think about in the offseason, some confidence to draw on and something to take into 2013."

The only leather-soled golf shoe offered by a major manufacturer, World Class GTX combines traditional craftsmanship with modern performance technologies. Its rich leather uppers are completely waterproof via a GORE-TEX® membrane, while an ECCO Second Skin insole ensures superior cushioning.

"Graeme's a fan favorite around the globe and an exceptional brand ambassador," says Jesper Thuen, ECCO Global Marketing Manager - Golf. "He's really played outstanding golf this season, and it's nice to see him cap off the year with a great win."

Currently ranked among the world's top-25 players, McDowell has represented Europe as a member of the past three Ryder Cup teams. He's now won nine times since 2002, highlighted by the 2010 U.S. Open where he became the first European champion in 40 years.

In addition to G-Mac, the ECCO men's golf collection is worn in competition by scores of international Tour stars, including Fred Couples, Thomas Bjorn, Thongchai Jaidee, Stuart Appleby, Bradley Dredge, JB Hansen, Andreas Hartø and many others.

About ECCO
The only major shoe manufacturer to own and manage every step of the shoemaking process - from leather production through its own shoe factories all the way to its stores - ECCO adheres to the design philosophy that "the shoe must follow the foot." This approach allows the company to craft footwear that combines style and comfort with uncompromising quality and innovative technology. A leading global brand, ECCO was founded in 1963 by Karl Toosbuy and remains family owned. Headquartered in the Danish towns of Bredebro and Tønder, the ECCO footwear group employs nearly 20,000 people worldwide. Its products can be found in 4,000 branded sales locations in more than 90 countries.


ECCO USA is based in Londonderry, New Hampshire. For more information: visit www.eccousa.com, 800.886.3226.
Contact:
David Griffith
Buffalo Communications
703.395.0404
dgriffith@buffalocommunications.com
www.buffalocommunications.com
twitter.com/buffalocomm

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