Billy Casper Golf Names Industry Veteran Frank Denniston Vice President Of Food & Beverage And National Partnerships
(VIENNA, VA) - Billy Casper Golf (BCG) - the largest domestic owner-operator of golf courses, country clubs and resorts - has appointed Frank Denniston to Vice President of Food & Beverage and National Partnerships.
Denniston will further strengthen the food-and-beverage operations, vendor relationships and procurement activities for all BCG properties.
With more than 20 years in hospitality - notably restaurant and catering operations for golf courses, hotels and resorts - Denniston was most recently President of Western Hospitality Group and Western Golf Procurement, two subsidiaries of Western Golf Properties.
"Billy Casper Golf is a first-class, highly-respected management firm," says Denniston. "The opportunity for growth and scalability in the food-and-beverage arena and partner relationships is limitless."
"We are excited about Frank developing new and custom strategies from snack bars to formal dining, as well as merchandising," says Peter Hill, Chairman and CEO of BCG. "Enhancing these revenue centers adds to the value BCG brings to bear."
BCG is lauded in the industry for its quality menus, dining themes and other food-and-beverage programs. Its national partnerships include promotions with manufacturers of brand-name golf clubs and apparel, turf management equipment and supplies, and other products and services integral to BCG operating success.
About Billy Casper Golf
BCG is the largest domestic owner-operator of golf course, country clubs and resorts, with more than 140 properties under its turnkey management. Founded more than 20 years ago in cooperation with golf legend Billy Casper, the company is headquartered in Vienna, VA with regional offices strategically convenient to courses' locales.
A division of BCG, Buffalo Communications is the leading global golf-lifestyle public relations, branding, marketing-communications, graphics and strategic services firm representing the LPGA, PGA National Resort & Spa, Sea Pines Resort, Ballybunion Golf Club (Ireland), Myrtle Beach Golf Holiday, Sun Valley Resort, Mission Hills Resort (China), Fila Golf, ECCO, Club Glove and other top brands.
For more information: www.billycaspergolf.com