Golfweek TurfNet The Golf Wire
Thursday, January 24, 2013
Boxgroove Partners with SkyGolf, makers of SkyCaddie®, for Enhanced Customer and Club Experience
BELLEVUE, Wash. (January 23, 2013) - Boxgroove (www.boxgroove.com), an innovative aggregator of elite and specialized tee time services, and SkyGolf, makers of the #1 rated and most trusted rangefinders in golf, have reached an agreement that will add over 1 million prospective consumers of Boxgroove's unique services.

Through Boxgroove, which is the newest corporate member of the Platinum SkyRewards Partner Program, active SkyGolf members will be able to enjoy a Value Membership in Boxgroove (normally a $49 annual fee) at no additional charge, effective immediately for 2013. The Boxgroove membership offers qualified golfers the opportunity to experience and explore new golf venues subject to acceptance criteria established by each of the almost 700 private courses throughout North America. The growing number of private courses participating in the Boxgroove network will benefit from having a huge influx of prospective golfers who represent the type of select golfers preferred at these private courses who are opening their course to non-member play.

"Four years ago, Boxgroove created a Web platform allowing private country clubs in North America to make traditional reciprocity easier," said McRedmond Morelli, founder and CEO of Boxgroove. "Our private club participants view our service as a dual benefit of being able to expose their club to prospective new members, while providing incremental income to clubs who typically have 40% or more of their tee times go unused. Now, as a result of becoming a SkyRewards Platinum Partner, SkyGolf's large and select golfer membership will enjoy exciting opportunities to play new courses, while our private club network will benefit from this expanded universe of qualified golfers who match the ideal demographic for guest privileges or a golf club membership."

By virtue of this new relationship, private club professionals now have the ability to expose their facilities to over 1 million active golfers in the United States and Canada. Each individual club maintains total control over what tee times are made available, as well as establishing the qualifications of prospective players and the pricing of the tee times accepted.

"SkyGolf is extremely pleased to welcome Boxgroove as our latest SkyRewards Platinum Partner, as it presents a great opportunity to offer our SkyCaddie members exclusive access to private golf courses as part of the SkyRewards program," said Richard Edmonson, CEO, SkyGolf. "If our members take advantage of this new and emerging service from Boxgroove, more and more courses will see the advantage of using those lost tee times to grow revenues, membership or both. We especially like how Boxgroove allows their course partners to be totally in charge of who plays, when they play and how much they charge for play. This is what makes it work for a private course."

Those interested in learning more about how their private course may benefit from the innovative approach of Boxgroove to drive additional revenue or prospective members to their course, are invited to visit the SkyCaddie booth, #765, at the PGA Merchandise Show in Orlando, Fla., Jan. 24-26, where representatives from Boxgroove will be present.

About SkyGolf

SkyGolf, maker of SkyCaddie, the #1 Rangefinder in golf, is a private company specializing in the development of innovative positioning systems and technology specifically designed to help golfers play better and have more fun. Today, SkyCaddie is the Official Rangefinder of the PGA of America, Canadian PGA, and the PGAs of Great Britain, Ireland, New Zealand, Spain and Sweden.

The overall mission of SkyGolf is to help golfers play better with better information while respecting the long-standing traditions of the game, using technology responsibly and within the spirit and rules of golf, and to provide golfers of all skill levels with better and more rewarding golf experiences. The Company's innovative products also include: SkyPro, golf's most powerful swing analyzer and training tool; ClubSG, golf's fastest growing community where golfers can go to connect to their Game, their Courses, their Equipment, their Golf Professional and to one another; Swing Labs®, the golf industry's first unbiased, performance-based fitting solution and SkyCourse™ Technologies, a company that equips golf course superintendents with tools they need to complete daily property management tasks with less effort, less time and less money, through a unique combination of precision GPS maps, web-based technologies and mobile mapping solutions. For more information, visit: www.skygolf.com, www.skycaddie.com, www.golfskypro.com, www.swinglabs.com, and www.skycourse.com.

About Boxgroove

Founded in 2009 as an innovative aggregator of elite tee times, Boxgroove offers players seeking diverse golf experiences the opportunity to forge new golf relationships and play private courses throughout North America. Boxgroove provides its growing passionate members with a powerful arena for business and social networking, a simple Web-based method of accessing tee times at private golf clubs and a national community that shares a passion for the game. For business or vacation travel, or even a weekend away, Boxgroove members have the opportunity to explore appealing golf venues while meeting new players or, even bring their own guests.

Designed by private-club members, PGA Golf Professionals and private-club board members, Boxgroove works exclusively with private clubs to strengthen and grow membership, maximize revenue and increase club exposure while allowing the private course to set all the criteria for tee times, pricing and acceptance.

For more information or to become a Boxgroove member, see www.boxgroove.com.
Contact:
Sally J. Sportsman
407-248-1144
sjsport@earthlink.net

SkyGolf Contact:
Julie Davis
769-232-0114
jdavis@skygolf.com

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